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Make a Difference, One Instant Message at a Time

Jasmin Malik Chua, Jersey City, USA

Jasmin Malik Chua

By Jasmin Malik Chua
Jersey City, NJ, USA | Sun Mar 23, 2008 01:21 PM ET

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Climate Change | Money | Windows

Earn money for your favorite cause each time you zip off an instant message on the latest incarnation of MSN Messenger, now rebranded Windows Live Messenger.

Whenever you have a conversation via the free app, Microsoft donates a portion of its advertising revenues to your choice of participating non-profits, which include the American Red Cross, Stop Global Warming, and the Sierra Club. While it isn't clear what percentage this so-called portion represents, each nonprofit is doled a minimum of $100,000, without any cap on a maximum. ::Windows Live Messenger

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