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Introducing the First Interactive Green Hip Hop Video

Its the interactive hip hop video that might convince teens to go green.

Brian Merchant

By Brian Merchant
Thu Nov 12, 2009 12:54

interactive green hip hop video

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The Alliance for Climate Education, or ACE, has come up with a pretty clever way to get the young 'uns thinking about living green. It's a sort of interactive hip hop video that first requires you to enter your name before viewing. Then, a music video ensues featuring a woman who's evidently burned out on dating too many ungreen gentlemen.

Your name floats by in various guises, she rattles off the eco-sins of her past suitors--leaving lights on, driving SUVs, etc--and then, guess who ends up potentially being our poor environmentally inclined heroine's salvation?

Yes indeed. The video is goofy, but winkingly so--it lands somewhere between a parody and tribute to hip hop videos. But it's well done, and the conceit could be enough to snag the attention of the many youthful, ADD-inflicted internet surfers that comprise that generation. Which is fantastic--we especially need to be educating the younger generation on the importance of resource conservation, energy efficiency, and limiting consumption--things they'd certainly rather hear less about.

Any strides in involving post-teenagers, teenagers and preteens in the debate--ACE aims for the under-25 demographic--are more than welcome. Check out the video for yourself at the Alliance for Climate Education and declare your energy independence by signing their online petition.

More on Green Education
Thinking Green in the Classroom with Discovery Education
2007 According to Kenny Luna: Green Education

 
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