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Bono's (RED) Charity to Offer DRM-Free Music Service

It will offer mp3s and a Crackerjack surprise.

Jeff Kart

By Jeff Kart
Mon Jul 26, 2010 10:16

photo (red) logo bono mp3

Courtesy www.joinred.com

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Those of you who've been waiting for a Bono-approved subscription music service, wait until the fall. That's when Bono's project (RED) charity will be rolling out a $5-a-month digital music subscription service.

Unfortunately, it's not as expansive as a (hopefully some day) iTunes subscription service, but it's for a good cause: Combatting AIDS in Africa. And it's starting out in the U.K, not the U.S.A. But the content sounds intriguing.

The so-far-unnamed (RED) Tunes is due to start in September, according to CNet UK. Subscribers will receive a weekly e-newsletter featuring one mp3 from a well-known act and another from an emerging artist, along with a "Crackerjack surprise" and an update on (RED)'s charity work. Half the money will go to the (RED) cause and half the money will go to the artists.

The RED venture has already signed up (surprise) U2, Bob Dylan, Elvis Costello, Elton John, Emmylou Harris and Death Cab for Cutie, The New York Times reports.

The songs will be DRM-free, meaning you can use them on a red iPod or the music player of your choice.

"The idea is to appeal to Internet users who are interested in music but alienated by commercial radio or the chaos of some online music sites," The NYT explains.

Does this speak to anyone out there? Have you tried other green or socially conscious music sites and services?

More on the (Red) campaign:

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